Types of Social Media Platforms Existing Today

Types of Social Media: Social Media has grown fast. It isn’t limited to Facebook and Twitter only. With the growth of social networking sites, video sharing sites, blogging sites, and image sharing sites are also increasing.

So, if you’re a social media influencer or looking to grow your career in this field, you must know the types of social media sites and the uses for the online businesses.

In this blog, I’ll share the different types of social media platforms which are a must to add to your knowledge.

Social Networking Sites

These are the sites that allow you to connect with your friends, family and professional network on the go. Facebook, Twitter, LinkedIn are the three best examples of it. Like on LinkedIn, you can connect with the recruiter, companies and seek the vacant jobs. Similarly, the recruiters can also connect with the job-seeking candidates.

You can also use these sites to spread the information, posts, videos among your network. Build a relationship with your customers and stay connected with their news feeds to catch the latest happenings of your circle. When it comes to online businesses, these sites support all and give entrepreneurs a free space to build their official network.

Examples:

  • Facebook
  • LinkedIn

Image- Sharing Sites

Think of any image-sharing site and Instagram would come first to your mind. But there is more than that. These image sharing sites have made our digital world easy by allowing to post our pictures and make us travel the unseen world.

When it comes to online businesses, eCommerce can gain huge traction from these sites by showing their products on these platforms and receiving the response. It promotes simplicity to connect by engaging with the lifestyle. Bloggers, Influencers, Fitness Trainers, Digital marketing companies and ECommerce specialists can benefit the most from these products.

Examples:

  • Instagram
  • Snapchat
  • Pinterest

Blogging Sites

Blogging sites allow you to write your thoughts and be yourself with your words. They enormously gain huge traffic by allowing people to register on their sites. Any individual who’s looking to grow his blogging journey can gain benefit from these sites.

These blogging sites are beneficial for businesses as they increase their digital marketing and advertising. You can also promote your product via blogging, guest blogging or microblogging on these sites.

Examples:

  • Medium
  • Ezine
  • Tumblr
  • WordPress
  • Blogger

Video-Sharing Sites

If you have video influencers or Vloggers you must know how much effort they put in their videos to make it shareable. These sites are also used to review products, cover traveling journey or showing the inspiring stories.

It’s helpful for digital marketing agencies, news publishing sites, and media agencies. It also encourages solo influencers and collaborators who have taken the responsibility of showing the world to the audience with their creative videos.

Examples:

  • YouTube
  • TikTok
  • Vimeo

Discussion Forums

A platform where people connect with questions and answers. It’s great for researchers, students, bloggers and the people who are looking to build their online presence by helping people round the clock.

These forums are engaging and also help businesses by allowing the website link in the answers. So, if anyone is searching for a reputable company or a creative name for their agency, they can use their forums to seek help.

Examples:

  • Quora
  • Reddit
  • Digg

Review Sites (Types of Social Media)

Review sites tell about the best products, services, places, restaurants, and many more things. It helps the consumer in choosing the best according to their budget and posting their complaints about the specific products or app.

It benefits online businesses by receiving good reviews about the company and getting known in good terms. If there’s any bad company then you can separate them out of your wishlist after reading their negative reviews.

Examples:

  • Yelp
  • Amazon
  • Yellowpages
  • Foursquare

Conclusion

Now, you must be feeling well-informed about the types of social media sites existing today. You can now easily choose the one which best suits your brand personality and gives the opportunity to grow your website.

Apart from that, you can also create a successful content strategy that aligns with these sites and promote your business.

If you think I’ve missed your favorite site in the list, feel free to add it in the comments below.

Author bio

I’m Muhammad Osama qualified professional with a ground-breaking experience in developing SEO campaigns, analytics, and monitoring the ranking in Google search pages. A clear communicator with an experience of digital marketing and improving the ranks of a brand within a few months.

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